Learn
listening
listening
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listening
listening
listening
listening
listening
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listening
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listening
Framing the problem is crucial to the success of any project. In this phase we make sure we understand everything about the company, the market it operates in, who is the target audience, who are the company’s competitors, and what is the the real problem we’re trying to solve.
Research
Market
Project goals
Target audience
The problem
Strategy
Every design project has to achieve business goals. After learning them in the first phase, We try to think of a strategy to actualise them. This phase is mostly done through workshop with you, the client. We're a big believer of collaboration and co-creation.
Brand strategy
Brand attributes
Mission, vision, values
Gap analysis
Thinking
Making
design
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Guided by a Design Thinking approach, We may create multiple concepts to solve the problem we identified. However, only the real viable solution will make it to you. We don’t present rough mocks or rough ideas, We present working solutions to the problem.
Working
Solutions
To
Business
Problems.
